Who owns On the Border Mexican Grill, a popular chain of Mexican restaurants across the United States? The answer to this question may not be as straightforward as one might think, as the ownership of the brand has evolved over the years. In this article, we will delve into the history of On the Border and explore the key figures behind its ownership.
On the Border Mexican Grill was founded in 1982 by two entrepreneurs, John and Pat Dwyer. The couple opened their first restaurant in Corpus Christi, Texas, with the vision of bringing authentic Mexican cuisine to the American palate. Over the years, the brand expanded rapidly, and by the early 1990s, it had become a household name in the Mexican restaurant industry.
In 1993, On the Border was acquired by a private equity firm called Texas Pacific Group (TPG). Under TPG’s ownership, the chain continued to grow and thrive, with new locations being added across the country. The acquisition marked a significant milestone for the brand, as it received the financial backing needed to expand its presence in the competitive restaurant market.
However, TPG’s ownership of On the Border was short-lived. In 2004, the chain was sold to a group of investors led by Apollo Global Management, another private equity firm. Apollo’s acquisition of On the Border was part of a broader strategy to invest in the food and beverage industry, and the company aimed to revitalize the brand and enhance its operational efficiency.
During Apollo’s ownership, On the Border underwent a significant transformation. The company invested in menu innovation, improved customer service, and enhanced the overall dining experience. The brand also expanded its international presence, opening locations in Canada and the Middle East.
In 2016, On the Border was once again subject to a change in ownership. This time, the chain was acquired by a company called The Waitrose Partnership, which is a British-based supermarket chain. The acquisition marked a strategic move for The Waitrose Partnership, as they aimed to diversify their portfolio and enter the Mexican restaurant market.
Under The Waitrose Partnership’s ownership, On the Border has continued to evolve and adapt to the changing tastes of consumers. The company has focused on maintaining the brand’s core values of offering authentic Mexican cuisine and creating a welcoming atmosphere for guests.
In conclusion, the ownership of On the Border Mexican Grill has been a dynamic journey, with various stakeholders playing a role in shaping the brand’s growth and success. From its humble beginnings as a local restaurant to its current status as a recognized Mexican dining destination, On the Border has managed to captivate the hearts and taste buds of millions of customers across the globe.